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Brand New : Solving the Innovation Paradox--How Great Brands Invent and Launch New Products, Services, and Business Models

Published by : John Wiley & Sons, Inc (Hoboken, New Jersey) Physical details: xii,218 Pages 22x15 cm | HB ISBN:9780470643594.

Subject(s): New Products -- Technological Innovations -- Creative Ability in Business

Year: 2011

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Item type	Current location	Call number	Status	Date due	Barcode
Books	General Stacks	658.575 M178B 2011 (Browse shelf)	Available		37234

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Previous	658.562 W664E 1994 Essentials of Total Quality Management	658.562095491 M214Q 2008 Quality Management in Pakistan's Export Oriented Industries	658.575 A238W 2012 The Wide Lens : A New Strategy for Innovation	658.575 M178B 2011 Brand New : Solving the Innovation Paradox--How Great Brands Invent and Launch New Products, Services, and Business Models	658.575 N786I 1991 The Innovator's Handbook	658.575 T843I 2010 Innovation Management and New Product Development	658.575 V447I 2011 Inspired! : Take Your Product Dream from Concept to Shelf	Next

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