Business Case Studies: Recent submissions

  • Khan B A (NO, )
    This Note analyses the growth of the banking sector in Pakistan over the last two decades. It focuses on the interaction of government policy, increasing consumer sophistication, technological change and the overwhelming ...
  • Arif J (NO, )
    The footwear giant faced competition from vendors selling its own brands at lower prices. While Bata expected that its distributors would sell only to those dealers who did not operate in the vicinity of its stores or ...
  • Azhar W; Hasan N (NO, )
    In the face of dismal sales in Karachi, the Marketing Manager at Milkpak had to devise a plan for the next year. The case addresses the crucial issue of whether the company should go into aggressive advertising by attacking ...
  • Khan J H,; Khan S H (NO, )
    The case provides an insight into the working of a printing organization. It records the CEO's concern about the production capacity and future expansion of the firm in the light of growing competition. The case also ...
  • Kennedy J R, Haque E (YES, )
    The Product Manager of RP Paper Products was considering adopting an aggressive marketing strategy to accelerate the growth of the paper market. This entailed an active advertising and promotion campaign in which the ...
  • Ashraf J (YES, )
    Cases taught to MBA students normally represent a very ‘technical’, ‘managerial’ and ‘apolitical’ situation within an organizational setting. This case is an attempt to fix the problem by presenting a politically rife ...
  • Khan B A; Naeem N (YES, )
    Dewan Salman Fibre Limited (DSFL) issued Pakistan's first Euro-convertible bond in May 1994. The bond issue was of US $45 million and it was offered globally to finance their project expansion. It was anticipated that the ...
  • Khan BA (YES, )
    This case focuses on the liability management of a small Pakistani privately-owned bank in a competitive banking environment. Throughout the 1990s, Askari Commercial Bank Limited (Askari) maintained a good growth rate, as ...
  • Erskine J; Chaudhry S (NO, )
    The case deals with the decision of the General Manager, Tripple-Em Ltd, Hassan Wadhera to formulate a new packing strategy for potato chips. It was clear to him that in order to survive in the Middle East market, Tripple-Em ...
  • Sipra N (YES, )
    Microfinance – the providing of credit to the poor for self-employment and other financial and business services- has been popular among the Development circles for the last two decades as a means of poverty alleviation. ...
  • Ahmed M B (NO, )
    The case revolves around Nasir Mahmood, the Finance Director of National Industries Limited. His dilemma was how to react to stock market and shareholder expectations for a high dividend, when the company itself required ...
  • Latif S; Sipra N (YES, )
  • Haque E; Wells L T (NO, )
    This case depicts the Managing Director's attempts at getting permission to produce more sophisticated castings in the foundry that would save foreign exchange for the country. He also tried to stop the government from ...
  • Aijazuddin M; SIPRA N (YES, )
  • Malik S (NO, )
    This case describes the situation of a medium-sized company which faced some problems arising from expansion in the company's territories and range of products. It allows analysis of the company's sales policies and manpower ...
  • Ali S M; Hibbert T (NO, )
    This case extends the issue of financing options to look at how a company decided to finance its growth through a capital project in the context of special incentives which impact upon the cost of the financing. The relevant ...
  • Ashraf J (YES, )
    (NOT FOR SALE OR DISTRIBUTION WITHOUT CRC DIRECTOR APPROVAL)Cases taught to MBA students normally represent a very ‘technical’, ‘managerial’ and ‘apolitical’ situation within an organizational setting. This case is an ...
  • Azhar W; Hasan N (YES, )
    This case enables students to evaluate the methodology of a consumer survey, to analyse tabulated survey results and to develop a marketing plan based on information gathered from consumer research. The case is to be used ...
  • Zeeshan Ahmed; Imran Chaudhary; Junaid Ashraf (YES, )
    The biological assets at Jassar Farms represent approximately 40% of the total assets. The case describes the stand-off between the management and the auditors on the valuation of the cross-bred cattle, especially on issues ...
  • Khan W M (YES, )
    Amer Saleem Qureshi, a young MBA and an Executive Assistant, prepared a C-V-P analysis for his family- owned engineering concern, Zulsham. The firm manufactured rings and spindles for the textile sector and faced competition ...

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