| dc.contributor.author | Vahlne J E | en_US |
| dc.date.accessioned | 2017-01-30T08:16:07Z | |
| dc.date.available | 2017-01-30T08:16:07Z | |
| dc.identifier.uri | http://hdl.handle.net/123456789/175669 | |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/1/450 | |
| dc.description.abstract | This case describes the situation of the match industry in Pakistan in 1986. All manufacturers experienced low profitability, and Orient even though the largest company in the industry, was no exception. The case allows an analysis of the reasons behind the generally low profitability. Students are required to design a strategy for an increase in Orient's profitability. Most of the suggestions would concern the industry structure. | en_US |
| dc.publisher | NO | en_US |
| dc.subject | Consumer Products | |
| dc.subject.classification | Business Policy | en_US |
| dc.subject.other | Strategy formulation | en_US |
| dc.subject.other | industry structure | en_US |
| dc.subject.other | project evaluation | en_US |
| dc.title | ORIENT MATCH COMPANY | en_US |
| dc.type | 08-202-87-1 | en_US |
| dc.location | case research centre | en_US |
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