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SBE (PVT.) LTD: THE FOCUSED SELLING APPROACH
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SBE (PVT.) LTD: THE FOCUSED SELLING APPROACH
Amir I
;
Qureshi K
URI:
http://hdl.handle.net/123456789/175448
http://localhost:8080/xmlui/handle/1/310
Abstract:
THIS CASE IS PRESENTLY BEING REVISED. PLEASE CONTACT AYESHA MALIK (5025) IF YOU WOULD LIKE TO DOWNLOAD THIS CASE. In order to achieve better sales growth, Unilever Pakistan Limited (UPL) launched Project Ferrari in July 2002.
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Business Case Studies
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