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dc.contributor.author Mustafa S en_US
dc.contributor.author Mujib B en_US
dc.contributor.author Ahmed M en_US
dc.contributor.author Ghani J A en_US
dc.date.accessioned 2017-01-30T08:16:01Z
dc.date.available 2017-01-30T08:16:01Z
dc.identifier.uri http://hdl.handle.net/123456789/175445
dc.identifier.uri http://localhost:8080/xmlui/handle/1/304
dc.description.abstract Maria B. Designs (Pvt.) Ltd is designed for use in the second year MBA elective course on Consumer Behaviour and Market Research. The case presents background information on the Pakistan fashion apparel industry, on Maria B. en_US
dc.publisher YES en_US
dc.subject Textile
dc.subject.classification Marketing en_US
dc.title MARIA B. en_US
dc.type 04-2346-2006-1 en_US
dc.location Case Research Centre en_US


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