| dc.contributor.author |
Azhar W |
en_US |
| dc.date.accessioned |
2017-01-30T08:15:59Z |
|
| dc.date.available |
2017-01-30T08:15:59Z |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/175311 |
|
| dc.identifier.uri |
http://localhost:8080/xmlui/handle/1/247 |
|
| dc.description.abstract |
After the recently introduced taxes that had resulted in escalating prices were rescinded, the proprietor of Regal faced the decision of whether he should decrease prices. Issues surfacing in class discussion include price, leadership, and strategies for survival for small and medium market share businesses in a maturing market. |
en_US |
| dc.publisher |
NO |
en_US |
| dc.subject |
Consumer Products |
|
| dc.subject.classification |
Marketing |
en_US |
| dc.subject.other |
Pricing, entrepreneurship, small business, growth management |
en_US |
| dc.title |
REGAL ELECTROGAS |
en_US |
| dc.type |
04-507-87-1 |
en_US |
| dc.location |
Case Research Centre |
en_US |