| dc.contributor.author |
Azhar W |
en_US |
| dc.contributor.author |
Hasan N |
en_US |
| dc.date.accessioned |
2017-01-30T08:15:53Z |
|
| dc.date.available |
2017-01-30T08:15:53Z |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/175318 |
|
| dc.identifier.uri |
http://localhost:8080/xmlui/handle/1/122 |
|
| dc.description.abstract |
The case is intended for use in the pricing module of a marketing management course. It deals with the pricing policy for a service business. Through this case, students will learn to make and evaluate pricing decisions. It also provides an opportunity to discuss the pros and cons of price discrimination. |
en_US |
| dc.publisher |
YES |
en_US |
| dc.subject |
Hotels |
|
| dc.subject.classification |
Marketing |
en_US |
| dc.subject.other |
Pricing, services, marketing management |
en_US |
| dc.title |
AVARI LAHORE RAMADA RENAISSANCE HOTEL |
en_US |
| dc.type |
04-565-89-1 |
en_US |
| dc.location |
Case Research Centre |
en_US |