Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/1/599
Title: SYED BHAIS (PVT) LIMITED
Authors: Hassan S Z
Shami S
Keywords: Packaging
Publisher: YES
Abstract: The case deals with a situation in which an established precision engineering manufacturing firm was entering a new business venture. In the past, the firm had dealt with the OEM and institutional buyer markets, but the new venture Syed Bhais Lighting Ltd (SBLL), would be in a consumer mass-market area. SBL used information technology primarily to provide operational support, and its implementation process had been somewhat ad hoc.
URI: http://hdl.handle.net/123456789/175870
http://localhost:8080/xmlui/handle/1/599
Appears in Collections:Business Case Studies

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