NIRALA SWEETS: THE KARACHI PROJECT DEBRIEF

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DC Field	Value	Language
dc.contributor.author	Khan W M	en_US
dc.date.accessioned	2017-01-30T08:16:11Z	-
dc.date.available	2017-01-30T08:16:11Z	-
dc.identifier.uri	http://hdl.handle.net/123456789/175908	-
dc.identifier.uri	http://localhost:8080/xmlui/handle/1/552	-
dc.description.abstract	Nirala Sweets, Pakistan’s leading mithai (sweetmeats) manufacturers is pursuing a geographical expansion. The company has successfully launched a retail outlet outside its home city where all the previous outlets were located. Many of the lessons learnt in that expansion are either forgotten, or many unknown factors emerge in the planned new project in Karachi.	en_US
dc.publisher	YES	en_US
dc.subject	food	-
dc.subject.classification	General Management	en_US
dc.subject.other	Retail expansion	en_US
dc.subject.other	project planning	en_US
dc.subject.other	professionalism	en_US
dc.title	NIRALA SWEETS: THE KARACHI PROJECT DEBRIEF	en_US
dc.type	30-117-2002-1	en_US
dc.location	case research centre	en_US
Appears in Collections:	Business Case Studies

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