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dc.contributor.authorMustafa Sen_US
dc.contributor.authorMujib Ben_US
dc.contributor.authorAhmed Men_US
dc.contributor.authorGhani J Aen_US
dc.date.accessioned2017-01-30T08:16:01Z-
dc.date.available2017-01-30T08:16:01Z-
dc.identifier.urihttp://hdl.handle.net/123456789/175445-
dc.identifier.urihttp://localhost:8080/xmlui/handle/1/304-
dc.description.abstractMaria B. Designs (Pvt.) Ltd is designed for use in the second year MBA elective course on Consumer Behaviour and Market Research. The case presents background information on the Pakistan fashion apparel industry, on Maria B.en_US
dc.publisherYESen_US
dc.subjectTextile-
dc.subject.classificationMarketingen_US
dc.titleMARIA B.en_US
dc.type04-2346-2006-1en_US
dc.locationCase Research Centreen_US
Appears in Collections:Business Case Studies

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