Please use this identifier to cite or link to this item: http://localhost:8080/xmlui/handle/1/304
Title: MARIA B.
Authors: Mustafa S
Mujib B
Ahmed M
Ghani J A
Keywords: Textile
Publisher: YES
Abstract: Maria B. Designs (Pvt.) Ltd is designed for use in the second year MBA elective course on Consumer Behaviour and Market Research. The case presents background information on the Pakistan fashion apparel industry, on Maria B.
URI: http://hdl.handle.net/123456789/175445
http://localhost:8080/xmlui/handle/1/304
Appears in Collections:Business Case Studies

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