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http://localhost:8080/xmlui/handle/1/258Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Azhar W | en_US |
| dc.contributor.author | Mahoon Z S | en_US |
| dc.date.accessioned | 2017-01-30T08:15:59Z | - |
| dc.date.available | 2017-01-30T08:15:59Z | - |
| dc.identifier.uri | http://hdl.handle.net/123456789/175325 | - |
| dc.identifier.uri | http://localhost:8080/xmlui/handle/1/258 | - |
| dc.description.abstract | The case focuses on the pricing strategy of a hotel. It allows the necessary analysis of the impact of changes in pricing on the hotel's bottom-line and provides an understanding of issues relating to price discrimination, discount structures and short and long-term pricing decisions. | en_US |
| dc.publisher | YES | en_US |
| dc.subject | Hotels | - |
| dc.subject.classification | Marketing | en_US |
| dc.subject.other | Pricing, servicing, profitability analysis | en_US |
| dc.title | PEARL CONTINENTAL HOTEL-LAHORE; PRICING POLICY | en_US |
| dc.type | 04-949-91-1 | en_US |
| dc.location | Case Research Centre | en_US |
| Appears in Collections: | Business Case Studies | |
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