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http://localhost:8080/xmlui/handle/1/258| Title: | PEARL CONTINENTAL HOTEL-LAHORE; PRICING POLICY |
| Authors: | Azhar W Mahoon Z S |
| Keywords: | Hotels |
| Publisher: | YES |
| Abstract: | The case focuses on the pricing strategy of a hotel. It allows the necessary analysis of the impact of changes in pricing on the hotel's bottom-line and provides an understanding of issues relating to price discrimination, discount structures and short and long-term pricing decisions. |
| URI: | http://hdl.handle.net/123456789/175325 http://localhost:8080/xmlui/handle/1/258 |
| Appears in Collections: | Business Case Studies |
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