ALLIED MARKETING (PRIVATE) LIMITED LAHORE

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DC Field	Value	Language
dc.contributor.author	Azhar W	en_US
dc.contributor.author	Amir I	en_US
dc.date.accessioned	2017-01-30T08:15:59Z	-
dc.date.available	2017-01-30T08:15:59Z	-
dc.identifier.uri	http://hdl.handle.net/123456789/175329	-
dc.identifier.uri	http://localhost:8080/xmlui/handle/1/257	-
dc.description.abstract	This case deals with two issues facing a distribution company: determining the optimal size of the sales force, and deciding the distribution mix. Students will learn about the key method of sales force quantification. They will also understand the role wholesalers and distributors play in the distribution channel.	en_US
dc.publisher	YES	en_US
dc.subject	Services	-
dc.subject.classification	Marketing	en_US
dc.subject.other	Sales force management, distribution channels, distribution strategy	en_US
dc.title	ALLIED MARKETING (PRIVATE) LIMITED LAHORE	en_US
dc.type	04-1003-93-1	en_US
dc.location	Case Research Centre	en_US
Appears in Collections:	Business Case Studies

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