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dc.contributor.authorHaque Een_US
dc.date.accessioned2017-01-30T08:15:59Z-
dc.date.available2017-01-30T08:15:59Z-
dc.identifier.urihttp://hdl.handle.net/123456789/175331-
dc.identifier.urihttp://localhost:8080/xmlui/handle/1/248-
dc.description.abstractThe Marketing Manager at SML had to decide on a more viable research proposal for re-introducing sugar cubes in the market. The case has been designed in a module on market research.en_US
dc.publisherNOen_US
dc.subjectFood-
dc.subject.classificationMarketingen_US
dc.subject.otherMarketing research, consumer products, product positioningen_US
dc.titleSHAKARGANJ MILLS LIMITED: THE SUGAR CUBE PROJECT (A)en_US
dc.type04-1008-93-1en_US
dc.locationCase Research Centreen_US
Appears in Collections:Business Case Studies

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