00735nam a22001337a 4500020001800000082001200018100001800030245009100048260004400139300002800183505003300211520032700244650003000571  a9780199372775  a330.157  aMoscati, Ivan  aMeasuring Utility : From the Marginal Revolution to Behavioral EconomicscIvan Moscati  aNew YorkbOxford University Pressc2019  a326 Pagesb23x15 cmbPB  aInclude Index and References  aSince the marginal revolution of the 1870s, the economic theory of decision-making has been based on the notion of utility. Utility, however, is not measurable. This book reconstructs economists' struggles with issues related to utility measurement from the 1870s to the beginning of behavioral economics in the mid-1980s.  aUtility theoryaEconomics