TY  - BOOK
AU  - Dodgson, Mark and Gann, David
TI  - Innovation: A Very Short Introduction
T2  - Very Short Introductions
SN  - 9780199568901
U1  - 338.064 
PY  - 2010///
CY  - New York
PB  - Oxford University Press
KW  - Technological innovations
N1  - Includes Index and Illustrations
N2  - What is innovation? How can it be used? Why is failure so common in the process of innovation? This Very Short Introduction looks at what innovation is, what it has done for us, and why it has been so important in the last 150 years
ER  -