Competing on Analytics : The New Science of Winning
by Davenport, Thomas H. 1954- and Harris, Jeanne G.
Published by : Harvard Business School Press (Boston) Physical details: xv,218 Pages 24x15 cm | HB ISBN:9781422103326. Year: 2007| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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General Stacks | 658.4013 D245C 2007 (Browse shelf) | Available | 17617 |
Include Notes and Index
"In Competing on Analytics: The New Science of Winning, Thomas H. Davenport and Jeanne G. Harris argue that the frontier for using data has shifted dramatically. Leading companies are doing more than just collecting and storing information in large quantities. They're now building their competitive strategies around data-driven insights that are, in turn, generating impressive business results. Their secret weapon? Analytics: sophisticated quantitative and statistical analysis and predictive modeling supported by data-savvy senior leaders and powerful information technology."--Jacket.
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