The Power of Mobile Banking : How to Profit from the Revolution in Retail Financial Services
by Krishnan, Sankar, 1967-
Published by : Hohn Wiley, cop. (Hoboken) Physical details: xix,172 Pages 23x15 cm | HB ISBN:9781118914243. Year: 2014No physical items for this record
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Today's tech-savvy consumers are demanding a more personal customer experience from their banks, and banks are discovering that mobile services deliver individualized, tailored experiences better than any other technology
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