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Basic Marketing : A Managerial Approach

by McCarthy, E. Jerome and Perreault, William D.
Published by : Irwin (Homewood, Illinios) Physical details: xvii,841 Pages 24x19 cm | HB ISBN:0256030197.
Subject(s): Marketing--Management -- United States -- Export marketing--Management
Year: 1984
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Item type Current location Call number Status Date due Barcode
Books Books General Stacks 658.8 M478B 1984 (Browse shelf) Available 29533

Include Index, Illustration and Glossary

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