The Media of Mass Communication (Record no. 39769)
| 000 -LEADER | |
|---|---|
| fixed length control field | 00487nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789332555280 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Vivian, John |
| 245 ## - TITLE STATEMENT | |
| Title | The Media of Mass Communication |
| Statement of responsibility | John Vivian |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida, India |
| Name of publisher | Pearson |
| Year of publication | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvi,478 Pages |
| Other physical details | 20x25 cm |
| -- | PB |
| 490 ## - SERIES STATEMENT | |
| Series statement | Always Learning. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Include Illustrations and Index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Mass media |
| -- | Mass media--Social aspects |
| -- | Mass media and culture |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Garrison Public Library Multan | Garrison Public Library Multan | General Stacks | 2017-06-08 | CRV/GPLM/20/2017 | 825.00 | 302.23 V855M 2015 | 44982 | Books |