Social Media Marketing : Strategies for Engaging in Facebook, Twitter & Other Social Media (Record no. 39030)
| 000 -LEADER | |
|---|---|
| fixed length control field | 01195nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131758090 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.230688 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Evans, Liana "Li" |
| 245 ## - TITLE STATEMENT | |
| Title | Social Media Marketing : Strategies for Engaging in Facebook, Twitter & Other Social Media |
| Statement of responsibility | Liana "Li" Evans |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | India |
| Name of publisher | Pearson Education |
| Year of publication | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | viii,342 Pages |
| Other physical details | 23x15 cm |
| -- | PB |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Include Index |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Using new social media marketing techniques, you can deepen relationships with your most passionate, profitable customers and create more of them than ever before! In this 100% practical book, world-renowned expert Li Evans shows exactly how to make the most of social media in any company, in any industry. You'll discover exactly how to customize your best social networking strategy then staff it, organize it, manage its risks, and execute it successfully. Evans shows how to understand your audience, enter the conversation, build trust, protect your brand, integrate social media into existing marketing programs, measure your results and profit big from today's hottest new social media sites and platforms |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Social marketing |
| -- | Internet marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Garrison Public Library Multan | Garrison Public Library Multan | General Stacks | 2017-06-02 | CRV/GPLM/20/2017 | 671.25 | 302.230688 E921S 2011 | 44312 | Books |