Web Marketing All-in-One For Dummies (Record no. 33841)
000 -LEADER | |
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fixed length control field | 02038nam a22001697a 4500 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
ISBN | 9780470413982 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.872 |
100 ## - MAIN ENTRY--AUTHOR NAME | |
Personal name | Arnold, John [et al.] |
245 ## - TITLE STATEMENT | |
Title | Web Marketing All-in-One For Dummies |
Statement of responsibility | John Arnold [et al.] |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication | Hoboken, New Jersey |
Name of publisher | John Wiley & Sons, Inc. |
Year of publication | 2009 |
300 ## - PHYSICAL DESCRIPTION | |
Number of Pages | xxxiv,894 Pages |
Other physical details | 23x19 cm |
-- | PB |
490 ## - SERIES STATEMENT | |
Series statement | For Dummies |
505 ## - FORMATTED CONTENTS NOTE | |
Formatted contents note | Includes Index and Illustrations. |
520 ## - SUMMARY, ETC. | |
Summary, etc | Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing Blogging and Podcasting Social Media Marketing Online Advertising & Pay-Per-Click Mobile Web Marketing Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to Maximizing Internet potential for your business and ranking high in searches Tracking how your ads, pages, and products perform Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read Creating a blog or podcast that helps you connect with clients Using social media outlets including StumbleUpon, Facebook, and Twitter Leveraging mobile technology Generating traffic to your site and writing ads that get clicks Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical Term | Internet marketing. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Books |
Withdrawn status | Lost status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Accession Number | Koha item type |
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Non-fiction | Garrison Public Library Multan | Garrison Public Library Multan | General Stacks | 2017-05-07 | CRV/GPLM/18/2017 | 658.872 A742W 2009 | 39617 | Books |