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Malhotra, Naresh K. and Dash, Satyabhusan

Marketing Research: An Applied Orientation Naresh K. Malhotra and Satyabhusan Dash - 7th - India Pearson 2016 - xxx,968 Pages 28x20 cm PB

Include Index, Appendix, Notes and Glossary

ISBN: 9789332555693

Subjects--Topical Terms:
Marketing research

Dewey Class. No.: 658.83

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