Ries, Al and Trout, Jack

Horse Sense : The Key to Success is Finding a Horse to Ride - New York McGraw-Hill, Inc. 1991 - vii,231 Pages 14x21 cm HB

The authors convert their marketing principles into personal principles and pitch their book to a wide range of general readers who want to succeed - whether in business, in politics, or in their personal lives.

0070527350


Marketing
Success in business
Job hunting

650.14

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